First Newspapers, Then Greeting Cards?
As goes the Star Tribune (and Chicago Tribune, and Rocky Mountain News, and any number of now-bankrupt or extinct newspapers) . . . so goes Hallmark Cards?
It's hard to avoid that thought watching three kids -- mine -- react to the cards my five-year old daughter received on her birthday today.
The paper cards were barely glanced at.
By contrast, the eCards -- with their dynamic graphics, sound effects, and story lines -- kept them transfixed for eons (OK, a few minutes, but that's an eternity for small kids).
Hard to go back to black-and-white -- or 2-D -- once you've seen 3-D.
P.S.: Ironically, my guess is that paper cards will survive if only because they serve as the "delivery system" for another anachronism: a personal check as birthday gift (vs. gift cards and other forms of digital money).
Showing posts with label paper greeting cards. Show all posts
Showing posts with label paper greeting cards. Show all posts
Wednesday, October 7, 2009
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