"Real Estate Terminology 101"
One of the confusing things about real estate is that, once a deal closes, the Buyer's Agent is called the "Selling Agent."
Isn't the Listing Agent, representing the Seller, the "Selling Agent?"
Well, no.
Think of it this way: the Buyer's agent is selling something (besides the house) -- namely, the Buyer's offer.
Just like every home, every offer has strengths and weaknesses.
It's the job of the Buyer's -- er, Selling -- agent to play up the strengths, and defuse and/or minimize the weaknesses.
Wednesday, February 10, 2010
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