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Wednesday, December 15, 2010

Advantages of a Big Broker

"Who Ya Gonna Call?"

What do you do if your client wants to know about good public schools near Mounds View, and you don't have a clue?

If you're a solo Realtor, I suppose you pick up the phone, and start making phone calls.

Lots and lots of phone calls.

Good Connections

On the other hand, if you're with Edina Realty -- the Twin Cities' biggest broker by number of Realtors, and with the most local branches -- you make one phone call.

In this case, to the co-manager of Edina Realty's nearby Roseville office, Patti Jo Fitzpatrick.

After explaining why I was calling, Patti Jo said she'd be more than happy to educate my client about local schools.

Then, I called my client to pass along Patti Jo's contact info.

Thanks, Patti Jo!

P.S.: And how long does it take to send an email "thank you" to the other Realtor?

If they're in same online company directory, you start typing "F-I-T-Z-P . . . " and it autofills the right name.

Elapsed time: about 2 seconds.

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