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Wednesday, September 29, 2010

Price - Terms = Price

The Factor in Selling a Home Today

If you have a choice between price and terms . . pick terms.

--famous real estate line

Once upon a time, when mortgage rates were in the stratosphere, "terms" -- specifically, financing terms, if the Seller was providing it -- were everything in real estate deals.

Fast forward to today's environment of free money (for banks) and very, very cheap money (for home Buyers with decent credit).

Once a listed home is well-staged, photographed, and otherwise well-marketed . . . the only factor that's left is price (that insight per City Lakes Office Manager Josh Kaplan).

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